Many growth marketers begin their careers in roles with a narrower scope, encompassing just a few of the components that make up growth marketing. For example, some start out by owning just one channel like email, leading cross-channel paid strategy, or focused on one objective like acquisition. Yet, driving the most impact out of your growth model requires the ability to leverage a diverse portfolio of channels, campaigns, strategies, and tactics. Learn how to stand up and develop a growth marketing strategy to achieve next-level outcomes for your business. If you took Marketing Strategy between Fall 2020 and Fall 2021, we recommend that you enroll in a different program because the program content will be similar to what you completed already.