Reforge Product Strategy

Duration 0 s

Free

About Course

Build, communicate, and execute a cohesive product strategy across feature, growth, scaling, and innovation product work.

What made you a great PM won't make you a great Product Leader. This program focuses on the transition from execution to strategy. You will learn and apply frameworks for building, communicating, and executing a detailed product strategy spanning feature, growth, innovation, and scaling product work.

WHAT YOU'LL LEARN

Recognize and understand each of the four types of Product Management work and confidently tackle each one with proven strategies and roadmaps

Select the right tool for the job (MVP vs. experimentation vs. phased, etc.) and sequence your projects for maximum efficiency and effectiveness

Understand how your work fits into the larger organization and how to manage a portfolio of projects

Build a compelling narrative around your work to influence the organization and get faster buy-in

Course content

1 Crossing The Canyon To Product Leader0 s

2 Portfolio of Product Work0 s

1 Feature Product Fit0 s

2 Evaluating Features vs Products0 s

3 Defining Your Features Qualitatively0 s

4 Feature Adoption0 s

5 Feature Retention0 s

6 Feature Satisfaction0 s

7 Feature Bundle Evaluation0 s

8 Identifying New Feature Opportunities0 s

9 Prioritizing High Impact Features0 s

10 Launching New Features0 s

11 Recap0 s

1 How Growth Contributes To Product Strategy0 s

2 Growth Loops0 s

3 Intro to Acquisition Loops0 s

4 Viral Loops0 s

5 Content Loops0 s

6 Paid Loops0 s

7 Improving Acquisition Part One0 s

8 Improving Acquisition Part 20 s

9 Intro to Retention0 s

10 Defining A Retention Metric0 s

11 Analyzing and Improving Engagement0 s

12 Analyzing and Improving Activation0 s

13 Analyzing and Improving Resurrection0 s

14 Intro to Monetization0 s

15 Monetization Opportunities0 s

16 Model Strategies0 s

17 Monetization Optimizations0 s

18 Recap0 s

1 Saturation0 s

2 Types of PMF Expansion0 s

3 Identifying and Evaluating PMF Opportunities0 s

4 Launching and Executing PMF Opps0 s

5 Adapted Use Cases Intro0 s

6 Geographic Expansion0 s

7 Tech Adaptation and Unbundling0 s

8 Complementary and New Use Case Expansion0 s

9 Horizontal vs Vertical Expansion0 s

10 Platform Expansion0 s

11 New Use Case Expansion0 s

12 Recap0 s

1 Intro to Scaling0 s

2 Adapting To Changes In Tech0 s

3 Platform and Infrastructure Work0 s

4 Managing Debt0 s

5 Modernization0 s

6 Evolving Your Processes0 s

7 Process Improvement Evaluation0 s

8 Value Stream Mapping0 s

9 Intro To User Scaling0 s

10 Value Added Use Cases and Under Served Segments0 s

11 Bad Behavior0 s

12 Recap0 s

1 Intro to Product Workplan0 s

2 Identifying Strategic Priorities0 s

3 Brainstorming Product Work0 s

4 Developing a Proudct Workplan0 s

5 Communicating and Iterating Your Product Workplan0 s

6 Slack Portfolio Strategy Example0 s

7 HubSpot Portfolio Example0 s

8 Match Group Example0 s

9 Social Network Example0 s

10 Airbnb Example0 s

11 Recap0 s

Munich Ventures Academy

Munich Ventures

Munich Ventures Academy offers internal training programs and courses designed to support the continuous growth, development, and success of our team.